flex

Vercel
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Created by team One day- prosus track on July 08, 2025

raditional gift registries are outdated and boring. They take too long to set up and feel more like spreadsheets than celebrations. Most platforms don’t let people express their personality or tell their story. They’re hard to share, lack emotion, and don’t work well on social media. There’s no fun, no voice, no real connection. Flex changes everything. It’s the first AI-powered gift registry built for social media and self-expression. Users simply speak to create shopping lists, wishlists, or gift guides. Our voice agent listens, understands, and builds the list in seconds. No typing needed—just speak your mind and Flex does the rest. Each gift item can include a voice note, like a personal message or story. You can tell your friends why you love it, how you’ll use it, or even who inspired it. It feels like leaving a voicemail for the people you care about. This makes every list unique, emotional, and shareable. Flex lists are easy to theme—for birthdays, weddings, holidays, beach days, and more. Each list becomes a beautifully designed link you can post on Instagram, TikTok, or anywhere. It’s not just a list—it’s a flex. And there’s more. Flex opens up new marketing opportunities for brands, creators, and influencers. Each shared list drives traffic, brand exposure, and affiliate sales. Influencers can add their own voice notes, create trending lists, and monetize their taste. Brands can sponsor themes, highlight products, or even run campaigns directly inside Flex. It’s a new way to shop, to share, and to connect—powered by voice, AI, and community. Flex isn’t just a gift registry. It’s a platform for storytelling, self-expression, and commerce—wrapped into one.

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